MADCAT
FEATURE | MADCAT
100,000 REASONS
16 www.tackletradeworld.com
to go MADCAT!
As catfish have spread throughout Europe, so has the number of anglers chasing them. Tackle
brand MADCAT is using films to showcase how its gear that can help you catch them.
The people behind MADCAT realise
that social media platforms
such as Facebook, YouTube and
Instagram are great tools to
explain to the angler why and how
its gear will help them to be more
successful and to enjoy their sport
more.
To reach as many catfi sh anglers
as possible MADCAT offers short
lifestyle/product movies that, qualitywise,
stick out from the ever-growing
crowd. That way MADCAT helps the
angler choose the right product. The
brand also supports its retailers selling
MADCAT products out of the shops
from the moment they are in stock, so
everybody wins.
A great example is the short but
exciting movie about the EFTTEXaward
winning MADCAT A-STATIC
Rattlin’ spoon. The fi lm features
international TV-celebrity Jakub Vagner,
spinning with this innovative lure,
where the viewer can clearly see the
catfi sh ferociously attacking it close up.
So far around 100,000 anglers have
viewed the fi lm and many of them will
want to give that lure a try. So, from a
retailer’s point of view, it would be wise
to stock up and
be prepared. You
can see the video
for yourself at...
www.madcat-fishing.de/en/
So far around 100,000 anglers have viewed the fi lm
and many of them will want to give that lure a try.
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